A Caucasian female in a turquoise blouse posing for a headshotApril 12, 2017 – DALLAS – Sendero, a management consulting firm with expertise delivering strategic planning, technology enablement, organizational effectiveness, and analytics solutions, is pleased to announce the addition of Caitlyn Byther to our management team.

Caitlyn joins the Sendero team as a Senior Marketing Manager. She brings over 8 years of marketing experience, focusing on marketing strategy, market research, brand development, public and media relations, client relationship management, and event management.

“We are thrilled Caitlyn has joined us to help tell our story,” said Ruth Farrar, Chief Operations Officer and Partner. “Her deep marketing background in professional services will be invaluable in highlighting our delivery to clients and community.”

Caitlyn, originally from Plano, Texas, is the latest addition to our growing team of seasoned professionals that work collaboratively to produce results for our clients and our company. She is a graduate of Southern Methodist University.


About Sendero

Sendero is a management consulting firm with a broad set of offerings designed to provide comprehensive solutions to complex business problems. Focusing primarily on strategic planning, technology enablement, analytics, and organizational effectiveness, Sendero provides support to companies during various stages of corporate life cycle. Sendero helps companies solve difficult business challenges, provide more capacity to help with critical tasks, or aid with an outside perspective to help them make tough decisions.

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